Start with the campaign decision, not a follower count. Influenzees is designed to connect a clear brief, defensible creator-fit criteria, accountable production, exact-version approval, and contextual reporting.
The platform is being built in phases. This page describes the approved advertiser operating model and does not claim that every creator record, destination, or report connector is live today.
Set the voice, category, format, and participation needed
Evidence plan
Choose the observations and time window before release
Creator fit
Fit is a decision record, not a vanity score
The approved model separates useful selection evidence from unsupported promises. Public creator data appears only when it is approved, sourced, and current enough to interpret.
01
Audience relevance
Compare declared audience context, languages, regions, and the campaign's intended customer.
02
Creative suitability
Review category experience, content formats, tone, and approved portfolio work.
03
Operating readiness
Confirm representation, rights, disclosure needs, production timing, and the people who must approve.
04
Data provenance
Keep metric definitions, sources, observation dates, and freshness visible when values are available.
01 / Coordinate
Turn the brief into accountable production
Assignments connect the campaign brief to the selected creator, agency, or authorized producer. Deliverables, rights evidence, comments, and revisions stay attached to versioned work.
Production docket01
Owner and producer✓
Deliverables and due points✓
Rights and disclosure evidence✓
02 / Approve
Approve the exact version that may publish
Approval identifies the precise text and media reviewed by an authorized person. Material edits invalidate that approval instead of silently changing what was cleared.
Approval record02
Version fingerprint✓
Authorized approver✓
Decision and recorded time✓
03 / Prepare
Coordinate destinations without copying blindly
One approved release can produce platform-specific variants. Each selected destination receives its own publication job, attempt history, retry state, and verification result.
Release routing03
Platform-specific variant✓
Independent destination job✓
Retry and verification state✓
04 / Interpret
Review performance with the evidence window visible
Reporting links provider observations to the publication and campaign. It keeps sources, comparison windows, overlapping activity, and attribution limits visible rather than presenting association as proof of cause.
Evidence note04
Source and observation date✓
Baseline and follow-up window✓
Attribution caveat✓
Bring the brief
Start with the campaign decision you need to make
Share the product or service, audience, creator role, expected formats, timing, and the evidence you want to observe. We will not ask you to invent metrics or outcomes.